Adidas Samba

Design: Vinesh Gayadin, Jan Jesse Bakker / Brand: Adidas / Agency: United States of Fans + TBWA

Designing with a broad palette

While approaching the FIFA 2014 World Cup, Adidas relaunched a series of their iconic soccer boots. The F50, Nitrocharge, Predator and 11Pro were fully reworked and recolored with unique individual features. The packshot and product experience reflects upon that; strong colors and unique features.

Packshot design

Design elements

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