RAYNSIE
RAYNSIE
DESIGN / ART DIRECTION
To embrace the frequent rainy days in the city of Amsterdam, advertising agency 72andSunny has designed and produced a series of rainproof overalls. The overalls are available in a range of bright colors, refelective details and mood-uplifting patterns inspired by Dutch culture.
To present and offer the products on a digital platform, I have collaborated with 72andSunny to design a digital brand identity and e-commerce platform which reflects the colorful aestathics of the Ransie overalls.
Closing notes
Design / Art Direction: Vinesh Gayadin
Creative Director: Rey Andrade
Producer: Valentina Mandozzi
Developer: Leonidas Diamantis
Tech. director: Gabor Szalatnyai
Client: 72AndSunny / Raynsie
Special thanks to team Hecho
Selected Work
G-STAR X25 IIProject type
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HorizonsDesign / Art Direction
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Eye Filmmuseum TouchDesign / Art Direction
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Misguiding GuideDesign / Art Direction
Interactive
Rémy MartinDesign / Art Direction
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The AmbassadorksDesign / Art Direction
– Interactive
Adidas SambaDesign / Art Direction
– Interactive